Technosociologist Zeynep Tufecki tackles some of the potential dilemmas we face looking into the near future we share with rapidly evolving centralised data silos like Facebook & Google, machine learning and AI.
So it seems we may just be building an artificial intelligence-powered dystopia, one click at a time. In an eye-opening talk, Tufecki details how companies like Facebook, Google and Amazon use machine learning algorithms to get you to click on ads are also used to organize your access to political and social information. And the machines aren’t even the real threat.

What we need to understand is how the powerful might use AI to control us — and what we can do in response.

The TED Talks channel features the best talks and performances from the TED Conference, where the world’s leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on Technology, Entertainment and Design — plus science, business, global issues, the arts and more.
Check out more TED Talks @ https://www.ted.com
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